Top 5 Beauty and Wellness Trends According to Whole Foods

Top 5 Beauty and Wellness Trends According to Whole Foods

In celebration of Beauty Week 2020, Whole Foods Market global beauty buyers and experts have unveiled their second annual list of top five beauty trends in 2020: Bakuchiol Blue light defense Watermelon infusion Glycolic acid All-over body masks What they say about...
5 Bakuchiol Statements that are Actually Wrong

5 Bakuchiol Statements that are Actually Wrong

Is Bakuchiol really purple?   Despite what some marketers would like us to believe, no, Bakuchiol is not purple. Unlike the Psoralea Corylifolia flower, Bakuchiol is obtained from the seeds and therefore it comes as a viscous yellow liquid. So, cosmetic products...
Bakuchi oil or Bakuchiol?

Bakuchi oil or Bakuchiol?

Natural vs Chemical “Natural” is nowadays perceived as a guarantee for safety, by opposition to “Chemical”. But as everyone should know, nature is only about chemistry, and it is not always synonymous to “safe and suitable”. From the death of Socrates by poison...